The Business of Training

Areas Affecting Perceived Value of Training Experience There are are six main areas that affect a customer's perceived value of a classroom training event.  Keep in mind that most of these apply to any learning event in any situation.  By the way, it does not matter whether the customer is an internal employee or an external client they perceive your training the same way.  If you focus on these areas you will create delighted customers who will return for additional training.  I use the term 'customer' to refer to either an employee of your company or an external client who is buying your training services.  Remember - Training is a Business. In other posts we will look at these items in more detail - for now here is a short summary: Professional Presentation : Every classroom presentation must be delivered in a professional manner that engages the learners. You or your trainer is there to ensure learning takes place, not to enter...